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Top Five Reasons Why Florists Hate Valentine's Day

Written by Rick Canale | Fri, Feb 10, 2012
  1. It all happens in one day. Everyone wants delivery on the day and everyone wants it early. 
  2. Weather - we are at the will of Mother Nature. If it snows, we are screwed.
  3. Prices - on Valentine's day a florist's rose prices double, of course we cannot double our prices so we work on a much slimmer margin.
  4. Media types cutting down flowers. Scientific research from Rutgers University proves flowers make people happy.
  5. Proflowers - their $19.99 street peddler type roses create the wrong image of the importance of receiving beautiful hand delivered arranged flowers.
I would love for my colleagues to share their dislikes too. Please share your comments below.