- New Exterior Signage for the Exotic Flowers flagship store, design studio and garden center on American Legion Highway in Roslindale / Boston. These black and gold signs will include our telephone #, name, www.exoticflowers.com and highlight our partnership with FTD; reminding our clients that we send flowers worldwide.
- 'Boots on the Street' - the staff at Exotic Flowers will be actively involved in the Boston community. Our sales staff will be seen throughout the Boston area asking for the sale and servicing our flower and plant buying fans.
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- Our vision statement remains focused on 'Reaction Guaranteed' - we will also resonate our marketing message of 'Starting your own traditons.' We feel that creating memories is such an important part of everyone's lives. What better way than starting a tradition than incoporating the scents and sights of fresh flowers ?
- A new eBook on how to plan your wedding. This eBook will take Boston area brides on a step by step process in planning their wedding.
- A new children's book that focuses on the floral industry. We are hoping this book will return Exotic Flowers in Boston to the Floral Management Marketer of the Year.