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Exotic Flowers in Boston

How To Persuade and Dissuade Impossible Wedding Demands

Posted by Suzie Canale on Fri, Sep 18, 2015

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I worked in the wholesale flower business for decades specializing in high-end invents-weddings in particular.  Although most of the time, the florists whom I consulted were gifted with pleasant (and most importantly) realistic brides, there was always that one client who proceeded to torture designers unmercifully.  Here’s the top five snags Boston Florists run into when planning their floral work:

photo credit:

  1. The eminent request for a variety of flower that DOES NOT GROW during the season she wishes to wed.  
  2. They insist on a particular color palette that is so ugly, the florist is afraid to be recognized as the designer.
  3. Desiring the most expensive flowers available but not wanting to pay for them due to budget constraints.  
  4. Changing their order a week before the affair leaving the florist to cancel their order from the wholesaler who is bound to go bananas.
  5. Asking for the most heat sensitive flowers such as sweet pea and lily of the valley for a July date forecasted to be in the 90’s.  (You know they wont live to see the aisle).  


So I know we all recognize these agonizing situations but a few tips can help alleviate these ugly confrontations.  Stress is usually the number one instigator for disagreement and ridiculous requests so whatever a florist can do to prepare the customer will be helpful to decrease surprise costs or failure of availability.  Contracts set up before the florists makes any attempt to fulfill the order is always wise and can deter “you promised” or “I never agreed to pay that” from being said in the long run.  Other ideas that might help render a difficult bride are these five tips to assist the florist in experiencing a fuss free wedding day.


  1. Have everything in writing so there is a concrete paper trail during the entire floral buying process.
  2. Make a quick pamphlet for each season, which showcases the readily available flowers so that the bride has a firm understanding that you are not a magician.  
  3. Do not leave the sordid topic of cost until the end.  Deal with a clear budget concept during the first meeting and hold tight to your guns.  Make sure this information is clearly printed in the contract mentioned in tip#1.
  4. Try not to get too specific about each and every bloom you plan on using for the affair.  With the exception of the bouquet, chances are she won’t notice every bloom anyways.  You can use this as a little wiggle room if a problem occurs with your market order.
  5. Keep reflecting back on her and the wonderful occasion marriage is instead of focusing solely on the role of the flowers.  The event is about joining two people who love each other after all, not the centerpieces or boutonnières!

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Tags: Planning a Wedding, Weddings, Wedding Flowers

Flower Picks for January Weddings

Posted by Suzie Canale on Wed, Jan 21, 2015

I love flowers.  In fact, I love them twelve months of the year and especially during the holiday season.  April brings beautiful bulb plants while July and August bring sweet stems of wild flowers.  Even the fall produces an extraordinary array of options including sunflowers, asters and cabbage.  New England is almost a year round resource for botanicals but there are those sticky few months where the wind chill factor drops to below zero and that white fluffy stuff drops from the sky.  Alas, Boston florists have made it their mission to supply their customers with hardy and most importantly, beautiful, blossoms during the months of January and February.  Now you can’t go into this without realizing that flexibility is a must.  You might not find peonies but you will be able to choose from a delightful selection.  Here are some of my favorites for the winter season.


 Sweet Peas are probably one of the most sought after flower for weddings during this time of year and remarkably, comes from several different countries of import such as Holland and Japan.  Petals come in shades of purple, yellow, white pink, blush, fuchsia, peach and even red.  Their delicate appearance makes them perfect for wedding bouquets, showing a dreamy like appearance when stems are tucked tightly within European styled handhelds. 


Lilly of the Valley is another popular item because again, it’s shipped into the US on a standard basis during the wintertime.  Also dainty in nature, these tiny stems hold white cups that resemble bells dripping off the vine.  This variety is one of the more fragrant options and also becomes popular with brides using sprigs for hairpieces and corsages.  Be careful though, they likely will not live for a long period of time so weddings and party work are the best place to utilize this variety. 

 tulips in boston                                        photo credit: Flower Factor

Tulips are everywhere during this time of year and for a good reason.  They come in a mass assortment of shapes and colors and in most cases are priced reasonably.  Tulips can either be ordered from your Boston florist or picked up in your grocery store-its that simple.  While the spring bulb may not look like a decadent additive to your floral arrangements, they present a “clean” appeal that is also extremely easy to work with.

 lady slipper orchid

                                   photo credit: Flower Factor

Cypripedium orchids are stunning, end of story.  They are small in height but produce the most gorgeous green, pedaled face that has a striped green and white throat.  These little babies might cost a penny or two but one things for sure, they last!  You wont need too many stems either as they are perfect standing alone in a simple fuss-free glass holder.  Trust me, you wont be disappointed with this pick!

suzie_c Suzie and Ryan Canale, Boston MA 2014

Suzie once served as the South End Wedding Planner for


Tags: Planning a Wedding, Orchids, Wedding Flowers, January, Flowers

"It's Just Chicken on a Plate" - Planning Your Wedding Flower Consult

Posted by Rick Canale on Sun, Oct 17, 2010

white hydrangea urnSome Florists are just too uptight when it comes to weddings. Weddings and funerals are two of the largest pieces of the independent florist's sales. Florists in Boston and New England need to embrace and appreciate that the newly engaged would choose them to create their wedding flowers.

Below is an information sheet to prospective clients from one of the larger wedding florists in New England. Exotic Flowers' viewpoint is countered in bold.

"In order that we may provide you with the attention and service you deserve, please keep the following in mind when planning your flowers.

 1. Please make an appointment. Because our bridal consultants are often attending to the details of other weddings, they are not always available to assist you properly. Yes, an appointment would be great, but we know you are pressed for time and often impulsive. Please come in any time we're open.

2. If you are part of an event site package, we suggest you consult with us no later than five months prior to your wedding date. Five months. Are they kidding? Package weddings are often the more simple ones and we will treat you no differently than any other bride and groom.

3. Have wedding and or dress colors chosen. Do not sweat it if you have not chosen your colors yet. We all know your mother in law will choose hers at the last minute.

4. Please be on time for your appointment. Each consultation is for 90 minutes. Yes, please be on time. Our attention span is short and we do not wish to lose our patience. ;-)

5. Please try to limit the number of people you bring with you. This is Your day. Bring whomever you want with you.

6. Please silence all cell phones. In a perfect world, we would appreciate it. But guess what ? While you're here, our phone is going to ring.. a lot. So we feel, yours can ring as well. We know how busy you are and half of our job is to make your life easier.

Chicken on a plate

Some florists get it and some do not. As a florist, I know we are not curing cancer. The catering business has a famous saying "it's just chicken on a plate,". I agree. At the end of the day, there are much more important things in life to stress over.



Tags: Planning a Wedding, Floral Consultations, Wedding Flowers

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