Exotic Flowers in Boston

On Tuesday, July 12th: Arnold 'Sonny' Canale will have been the owner and operator of Lombardi Florist for 65 years. An amazing testament to the talent, work ethic, and care for clients. As we tell clients every day, Sonny must be doing something right.

On July 12th, 1957 - Arnold 'Sonny' Canale purchased Lombardi Florist & Nurserymen at 599 American Legion Highway in Roslindale. Sonny had worked there for years as a designer, grower, salesman, delivery driver, and floor sweeper.

Sonny's mantra since that day has been 'never hire anyone who cannot sweep the floor.' That work ethic has remained in place at Exotic Flowers for 65 years.

Sonny remains at the top of the Exotic Flowers hierarchy. He works seven days on the property. So clients can rest easy knowing that the boss tends to every detail. 

In 65 years - he's sold more than five million roses, one million carnations, more than one million deliveries, grown thousands of poinsettias and outdoor plants, and has designed a million floral arrangements. He has operated five locations, supported dozens of charities, and employed hundreds. Three Best of Boston awards, a World Series florist, a PGA Championship florist, FTD Top 1000, Top 500, Top 250, Top 100, and Top 10. Teleflora Top 1000, 500, 250, 100 & 50. Floral Management Marketer of the Year, RedBook Circle of Excellence. The numbers are not only staggering but humbling.

Stop by the shop on July 12 and say hi or on the 13th have a piece of cake with old and current staff. Family businesses are not just charming but the backbone of a community and we're proud to be Your Florist.

609 American Legion Hwy, Roslindale, MA 02131

617-524-4455

On Monday, July 12th: Arnold 'Sonny' Canale will have been the owner and operator of Lombardi Florist for 64 years. An amazing testament to the talent, work ethic, and care for clients. As we tell clients every day, Sonny must be doing something right.

On July 12th, 1957 - Arnold 'Sonny' Canale purchased Lombardi Florist & Nurserymen at 599 American Legion Highway in Roslindale. Sonny had worked there for years as a designer, grower, salesman, delivery driver, and floor sweeper.

Sonny's mantra since that day has been 'never hire anyone who cannot sweep the floor.' That work ethic has remained in place at Exotic Flowers for 64 years.

Sonny remains at the top of the Exotic Flowers hierarchy. He works seven days on the property. So clients can rest easy knowing that the boss tends to every detail. 

In 64 years - he's sold more than five million roses, one million carnations, more than one million deliveries, grown thousands of poinsettias and outdoor plants, and has designed a million floral arrangements. He has operated five locations, supported dozens of charities, and employed hundreds. Three Best of Boston awards, a World Series florist, a PGA Championship florist, FTD Top 1000, Top 500, Top 250, Top 100, and Top 10. Teleflora Top 50. Floral Management Marketer of the Year, RedBook Circle of Excellence. The numbers are not only staggering but humbling.

Stop by the shop on July 12 and say hi. 

609 American Legion Hwy, Roslindale, MA 02131

617-942-4803

We have been a family owned and operated business since my mother's parents immigrated from Ponza, Italy in the early 1900's. We have remained in the same location as Russo's Florist at 609 American Legion Highway in Roslindale. My grandfather began by planting pansies to sell to those going to the local cemeteries. 

What you may not know was Lombardi, the Florist was across the street at 599 American Legion Highway on the opposite corner. My father worked for Syl Lombardi as a kid and bought Lombardi's in 1957. In 1959, he married my mother Marie and merged the two florists into one location at 609 American Legion. Lombardi was and remains one of the busiest florists in Boston. He kept the Lombardi name and 63 years later, my parents still work at the shop every day. (ed. note; Olympia Flowers was the busiest florist at the time and remains in the same family today,).

Recently, a client, friend and former employee was given the above receipt. It shows a list of transactions from 1953. A brides bouquet for $15, a maid of honor for $6, a corsage for $5 (clients still ask for that price today!) and a center piece for $3.

While the prices may amaze all of us, what might amaze you more is clients still come in asking for bouquets for $15-$20. So when we're quick to say 'it's not 1953,' we're not kidding.

One of the greenhouses mentioned on that receipt is still standing and in operation. Right now it is filled with geraniums and ready to bring beauty into your homes. 

Family owned, operated and still going.

Rick Canale, Your 3rd generation Boston Florist

On Wednesday, July 12th: Arnold 'Sonny' Canale will have been the owner and operator of Lombardi Florist for 60 years. An amazing testament to talent, work ethic and care for clients. As we tell clients every day, he must be doing something right.

In 60 years - he's sold more than five million roses, one million carnations, more than one million deliveries, grown thousands of poinsettias and outdoor plants and has designed a million floral arrangements. He has operated five locations, supported dozens of charities and employed hundreds. Three Best of Boston awards, a World Series florist, a PGA Championship florist, FTD Top 1000, Top 500, Top 250, Top 100 and Top 10. Telelfora Top 50. Floral Management Marketer of the Year, RedBook Circle of Excellence. The numbers are not only staggering but humbling.

Stop by the shop on July 12 and say hi. We'll have treats and surprises.

609 American Legion Hwy, Roslindale, MA 02131

617-247-2000 

On Tuesday, July 12th: Arnold 'Sonny' Canale will have been the owner and operator of Lombardi Florist for 59 years. An amazing testament to talent, work ethic and care for clients. As we tell clients every day, he must be doing something right.

In 59 years - he's sold more than five million roses, one million carnations, more than one million deliveries, grown thousands of poinsettias and outdoor plants and has designed a million floral arrangements. He has operated five locations, supported dozens of charities and employed hundreds. Three Best of Boston awards, a World Series florist, a PGA Championship florist, FTD Top 1000, Top 500, Top 250, Top 100 and Top 10. Telelfora Top 50. Floral Management Marketer of the Year, RedBook Circle of Excellence. The numbers are not only staggering but humbling.