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The Significance of Flowers on #ValentinesDay

Posted by Suzie Canale on Wed, Feb 10, 2016

Most of us associate Valentine’s Day with cards and roses, gifting these treats to those who are or would like to be in relationships.  Teddy bears, chocolates and fuzzy romantic packages are exchanged on the 14th to signify couple’s love for one another as well as those who seek to find companionship.  The tradition started back in the Roman times and is still celebrated today becoming one of the largest retail holidays during the year, particularly for Boston florists.  


But what is the significance of February 14th in terms of historical importance?  You would be surprised to learn that there is a fascinating story, which is believed to be the real meaning behind Valentine’s Day (and that doesn’t include Cupid’s arrows or other mythical characters).  In fact, the ritual can be traced all the way back to 200 AD Rome when it was under the control of a brutal ruler named Claudius II.


Claudius II was a fierce emperor who believed that any romanticism, which encouraged his young and single soldiers, was only a distraction and curtailed the strength and brutality his army to become weakened.  So much so that he banned all future marriages for those who remained unwed and illegalized any other rites that could be seen as similar.  


For Priest Valentine who had performed all of the matrimonial ceremonies for several years, this became an outrage.  Ignoring Claudius’ orders, he performed these ceremonies in hiding until one day he was caught and arrested.  During his incarceration, he met the jailor’s daughter who was blind (he later healed her sight) and fell in love.  Soon afterwards, the jailer’s family secretly converted to Christianity but was unfortunately captured by the emperor’s soldiers after learning of their treason and they too were sentenced to death. Although the tale has no happy ending (both lovers were executed by clubbing and decapitation), Valentine left a note to the jailer’s daughter before his death reading, “From Your Valentine”.  Later, Valentine became a Saint and was idolized as the patron of this holiday.

Thousands of years later, we still recognize February 14th as a time to express our feelings of adoration for one another and utilize Priest Valentine’s gesture by presenting cards, roses and other sweets to our loved ones.  

Tags: Flowers as Symbols, Valentine's Day, Valentine's Roses, Valentines Day

Purple Is The New Red For #ValentinesDay

Posted by Suzie Canale on Mon, Feb 08, 2016

Valentine’s Day flowers have usually been associated with the colors red and pink. There’s nothing wrong with this but wouldn’t it be nice if we could shake things up a bit?  Don’t get me wrong, a bouquet filled with these two tints, which signify love and sweetness are very pretty and complimentary to one another but it would be fun to add a pop of color every now and then?  Really, why limit our selves to red roses and pink tulips when there are so many stunning varieties to choose from that are equally beautiful.  Thankfully, Boston florists are recognizing a need to switch up a few of the customary blossoms this February and go for a fresh array of product that will hopefully please and excite their customers.  


One trend that is beginning to make headway is the replacement of rouge with lavender.  What’s pushing purple to be used more often than red?  There’s a good few reasons why… For one thing, orders that are created with traditional shades are twice as expensive as opting for a less seasonal color.  Purple roses can be significantly less expensive than a box of long stem red roses and in many cases will last longer, too.  A second reason why lavender is being seen more often in Valentine’s Day pieces is because the color is both sultry and sexy-two prominent themes we like to see in romantic arrangements.  The last reason is because there’s a lot more to choose from in this color giving patrons a broader spectrum to select from.  As found in other industries, it’s a simple case of supply and demand.  There’s less availability of an item when the need suddenly spikes causing the price to increase.


So if your starting to change your mind about red versus purple flowers this holiday, you’ll be happy to know that designers are already lining up their carts with stunning flavors other than roses. Holding the desirable pigmentation, all are available through your local florist this Valentine’s Day so be sure to say it with flowers and say, “I Love You”.  

Tags: Valentine's Flowers, Valentine's Day, Valentine's Roses, Valentines Day

Valentine's Day Getaways

Posted by Suzie Canale on Wed, Feb 03, 2016

Valentine’s Day is all about hearts, chocolates and flowers but on the years when the holiday falls on either a Friday, Saturday or Sunday (this year the 14th is on a Sunday), Boston couples will be happy to know there are additional options available to say you “I Love You”… to make a huge impression.


Booking a romantic getaway is just the thing to spark the love in a relationship and lucky for us, there are plenty of great places that are in close proximity to the city. Without having the nuisance of traveling by plane, those wanting to escape for a couple of days can find the perfect hotel or inn that best suits you and your honey’s tastes.  Whether your interests lie in the country where you can enjoy romantic walks in the woods or a more urban approach of sipping martinis inside of a fancy nightclub, Boston has an extensive variety of places to choose from!  Many hotels will also offer package deals, which may include couple’s massages, champagne brunch or complimentary roses.  So if you’re interested in adding a bit more spice to the festivities this Valentine’s Day, visit these sensational locations to celebrate the day of love in style!


Lake Salem Inn, Derby, Vermont

Not only do the rooms have a magnificent view of Lake Champlain but visitors will also get treated for a romantic dinner for two, spa treatments and complimentary flowers. Oh, and make sure you try the Champlain chocolates-they’re delicious!


Stoweflake Mountain Resort and Spa, Stowe, Vt.

I’ve stayed here before and boy did we have a great time appreciating the gorgeous mountain landscape as well as their indoor pool, outdoor Jacuzzi, spa, salon, restaurants and game room!  The hotel is affordable as well as an easy trip back to the city.


The Eastland Park Hotel, Portland, Maine

This is a great deal. You get breakfast in bed, truffles and a free set of pajamas for you and your sweetheart!


XV Beacon Hotel, Boston, MA

This hotel is featuring two special deals this year, which both offer an incredibly menu of romantic enticing.  Breakfast in bed, late check out times, champagne, chocolate covered strawberries, rose petal bed turndowns and a warm fireplace right in the room are all a part of the inspiring possibilities for couples.   

Tags: Valentine's Day, Valentines Day, Romance, Travel, vacation

What Should A Valentine’s Day Card Reveal?

Posted by Suzie Canale on Fri, Jan 29, 2016

Valentine’s Day is February 14th, the most popular day of the year to send flowers to loved ones.  It’s also the time when many people choose to reveal their feelings for a special someone, which makes sense since it is the holiday dedicated for “L-O-V-E”.  This can add a lot of pressure to those poor guys and gals who aren’t quite sure how to put their sentiments into words since there has to be a card attached to the arrangements sent by florists.  What is the right thing to write when you’re in this sticky situation?


Well, it depends largely on what the circumstances are.  After all, you wouldn’t want to send a card that wasn’t appropriate because saying too little or saying too much can blow your chances in a heartbeat.  You have to be clever and creative when finding the correct words for Valentine’s Day, focusing on tailoring the message for that specific person.  If you’re stumped for ideas and are at a loss for words, here are a few funny, romantic, sweet and even poetic phrases to woo your love interest this Valentine’s Day!



  1. Meh…You’ll Do…
  2. I Love You More Than Pizza….
  3. I Way OveLay Ouyay!
  4. Flowers today. Fireworks tonight!
  5. Cupid's aim is still pretty good.



  1. I send a kiss inside the petals of each rose...
  2. Thank you for filling my life with love.
  3. If I had a single flower for every time I think about you, I could walk forever in my garden.
  4. Just because you’re amazing!
  5. Meeting you was fate, becoming your friend was a choice, but falling in love with you was beyond my control.



  1. Your face lights up my world.
  2. I discovered true happiness the day you walked into my life.
  3. Thank you for coming into my life... I will love you now and forever!
  4. Have a beautiful day. I'll have one just thinking of you.
  5. You are in my thoughts, you are in my dreams, and You are in my heart!



  1. I bet you a cuddle, I bet you a kiss, I bet you'll never guess, who sent you this?
  2. Roses Are Red, Violets Are Blue, My Favorite Valentine is You!
  3. Roses are red, violets are blue, carnations are sweet, and so are you!
  4. A hundred hearts would be too few, to carry all my love for you.
  5. Even in a fairy tale where every dream comes true, I could never hope to   find a husband/wife as sweet as you.

Tags: Card Messages, February, Valentines Day

Valentine's Day Movie Humor

Posted by Suzie Canale on Wed, Jan 27, 2016

Valentine’s Day is on Sunday, February 14th and there are millions of happy couples that are already planning their romantic getaways (it’s a long weekend by the way).  But for millions of other people, this holiday can be a real downer because the truth is-not everyone is involved in a lovey dovey relationship!  For those who find themselves in the thick of this category, you may not want to reminded by the bombardment of heart shaped cards, chocolates and roses being gifted to seemingly everyone but you.  It’s depressing, frustrating and flat out obnoxious to feel the emotions of being left out of an entire holiday based on whether you have a significant other on a single day of the calendar.




That’s why I’ve decided to change my annual “Most Romantic Valentine’s Day Movie Pick List” to the “Funniest Valentine’s Day Flicks”.  That’s right!  I’m throwing out the tear jerking, steamy, love affair scenes for a more entertaining look at what really goes on between most couples.  Seriously, have you ever honestly been able to put yourself in the place of the characters in “The Notebook”, “Sleepless in Seattle or “Love Actually”?  Did you know that even the movie, “Titanic” is listed as one of the top most romantic movies of all time?  How about “Legend’s of the Fall”?  Have you seen that one where the women are fighting over hunky cowboys like Brad Pitt and making love in barns and haystacks?  Come on!  Let’s get real here people… It’s time to throw out some of the fru-fru fantasy and pop in a DVD that we can at least somehow relate to!


So here’s what I’m advertising this year for Valentine’s Day flicks-movies that are comical, embarrassing, awkward and undeniably enjoyable.  These are for those who are married, divorced, coupled, single or anybody who simply doesn’t want to celebrate this year’s holiday covered completely in romantic sap.  

Tags: Movies, Holiday Movies, Valentine's Day, Valentines Day

Top Gifts for Valentine’s Day

Posted by Suzie Canale on Mon, Jan 25, 2016

Valentine’s Day will be here before you know it and you don’t want to greet your sweetheart empty handed like you did last year.  As some of us may be forgetful about the holiday that occurs every February 14th, it’s helpful to have a reminder along with some quick gift suggestions.  Depending on whom you are planning to woo, Valentine’s Day presents should be suitable for their personality and character.   Gifts can be separated into all sorts of categories but for this purpose we’ll use the top five themes with the top five gifts to keep things simple; traditional, romantic, funny, cost efficient and of course- sexy.  Within each one of these segments, you’re bound to find the perfect something for your girlfriend that is just right for her! Try out these items that are sure to leave her bubbled over with love this holiday…



  1. Box of Chocolate
  2. A Dozen Red Roses
  3. A Bottle of Wine
  4. Perfume  
  5.  Jewelry



  1. Scented Candles
  2. Her Favorite Romantic Comedy on DVD
  3. Dinner at her Favorite Restaurant
  4. A Weekend Getaway
  5. “Why I Love You” Diary/Journal



  1. “Your Side My Side” Pillowcases
  2. Fuzzy Bedroom Slippers
  3. A Chocolate Game Controller
  4. Mug That Says “I Love You More Than Coffee”
  5. Condoms


Cost Efficient (Cheap)

  1. A Single Red Rose
  2. “Reasons Why I Love You” Message in a Bottle
  3. A Teddy Bear
  4. Handmade Coupon Book with Favors for your Sweetheart
  5. Her Favorite Lipstick



  1. Lingerie
  2. Kama Sutra Book
  3.  Silk Robe/Pajamas
  4. Bath and Body Gift Set
  5. Feed her a Favorite Meal Blindfolded

Tags: Chocolates, Valentine's Perfumes, Valentine's Flowers, Valentine's Day, Valentine's Roses, Valentines Day

Win Flowers & Free Tickets to Love Letters @CitiCenter #LoveLettersBos

Posted by Rick Canale on Fri, Jan 22, 2016


With the romantic Love Letters show coming to the Shubert Theatre, we’ve partnered with the @CitiCenter to show you the love.  Share with us today what kind of flowers you like to get from your Valentine.  Tag #LoveLettersBos to enter to win two tickets to Love Letters and a gift certificate to Exotic Flowers.

Tags: The Arts, Valentines Day, Love Letters, Theatre

Professional Versus Cheap Valentines Day Flowers

Posted by Suzie Canale on Tue, Feb 10, 2015

Love is in the air so that must mean that Valentine’s Day is will be here soon!  If you are revving up to wine and dine your sweetheart, make sure that you’ve planned ahead and ordered a beautiful bouquet of roses from your local florist.  Why purchase professionally designed bouquets in?  Yes, grocery stores, super stores and even gas stations are supplying a few dozens for a quick and easy cash and carry but I warn you-you’ll be better off putting in the extra effort with a visit to a real florist.  For the last several years, the debate has been growing on whether spending the extra time and doe is really worth it?  One side of the fence claims that the flowers look exactly the same and smell exactly the same so “a rose is just a rose”?  Coming from twenty years in the wholesale flower business, I can promise you that this statement couldn’t be anymore false and here’s why…


Professional flower buyers are knowledgeable about their product in a variety of areas.  For start, they’ve been trained to distinct between fresh and stale blooms, which in all honesty, most customers cannot do on their own until their purchases croak prematurely.  If by small chance, your unsatisfactory bouquet was bought from a flower shop, you’ll have a better chance of getting a refund where as a secondary carrier is more likely to laugh in your face.  Reason number two in trusting a florist with your Valentine’s Day order is for the simple reason that their designers will create pieces precisely made for you instead of generic vases that are pre-made.  Seasoned specialists not only can manifest your preferences but also suggest new styles and varieties just perfect for you!  Another reason to do things the right way is because these greenery companies keep the market moving with flowers flown in from around the world.  Wal-Mart and Cosco don’t.  Business owners spend years developing relationships with suppliers in countries from Holland, New Zealand, France, Ecuador, Japan and China (just to name a few) to assure that their orders are filled with only the best selection available.  In turn, the growers remain sustainable, which then results in higher quality of crops and new hybrid breeds. 


So you see, it’s a win - win situation when deciding to support your local flower shop instead of cutting corners by falling for a quick and cheap Valentine’s Day arrangement.  You’ll soon understand the undeniable superb presentation of professionally designed flowers that are sure not to disappoint even the most finicky holiday dates. 

suzie_canale_westwood-1Suzie and Rick Canale, Westwood MA 

Floral Photo Credit: Flower Factor


Tags: Floral Design, Flower Arrangements, Florist Blogger, Valentines Day

Valentines Day Flowers for the Stars

Posted by Suzie Canale on Mon, Feb 09, 2015

Boston’s not the only city gearing up for a spectacular Valentine’s Day!  Hollywood starlets are reeling in the upcoming holiday events with plans of glamorous wardrobes, decadent restaurant cuisine and most importantly, their exquisite bouquets of flowers!  Top actresses of the silver screen each appreciate a specific variety of blossoms congruent to their own style and personalities, which engage specialized California florists within the challenge of meeting each expectation.  While some prefer the traditional bundle of roses, others prefer a more symmetrical design of orchids and grape vine branches causing the pros to stock up on a wide spectrum of blooming goodies.  Judging from the previous trends that these A-Listers have promoted in the past, here are the Valentine’s Day arrangement predictions for 2015. 


Jennifer Aniston

What does Justin Theroux give his newly Golden Globe nominee fiancée, Jen Anniston, for Valentine’s Day flowers when he really wants to impress her?  Something sweet, something bright, something that says Malibu beach girl of course!  Since the actress’s favorite color is blue (she loves the ocean) and she propels an easy going but streamlined presence, I would go with blue hybrid delphinium as the sure fire winner.  The stocky stems giving off a “bang” reaction and can be arranged on their own with that “no fuss” attitude Ms. Aniston seems to play off so well. 


Tori Spelling

The new mom of four has had a tough year so far so her husband Dean McDermott better get his act together quick when it comes to giving his wife a perfect floral bouquet this February.  Although the actress loves the shade of green, she is a known gardener and says that her dream is actually to become Martha Stewart!  Dean might like to take this information and request a miniature gardeners box from his florist who can line the container with green moss and plant miniature plants inside.  The presentation is stunning and gives the “long lasting” impression instead of a dozen roses that might die in a week.  This might be a better theme for him to stick to considering his present marital state. 


Angelina Jolie

Since her nemeses, Jen Aniston, loves blue so much, I would bet that Angelina is going to want the complete opposite.  Mr. Pitt should be mindful of giving his wife anything that says, “common” like roses or tulips, it’s just not a good match for the woman who seeks to step over every line of “ordinary”.  Sophisticated but definitely possessing a dark side, a vase full of white Philanopsis might lighten this actresses aura while also complicating her sleek outer image.  These orchids require little to know maintenance, which also may come in handy while parenting six children with Brad.  Another option is to utilize her love for black by requesting black callas that are also durable and impress a larger than life impact.


Reese Witherspoon

Reese Witherspoon has always been one of my favorites because of her down to earth appeal yet clever theatrical skills.  While I think her husband, Jim Toth, could almost do no wrong in the flower department since she’s bound to love anything he gives her, I would recommend using some of her huge accomplishments this year to guide his floral picks.  Since Reese’s new movie, “Wild” has done so well, playing this theme by choosing “wild flowers” would show how proud he is of her and convey a loving supportive gesture to hi wife.  The southern belle is bound to love the thought and appreciate the beauty in whimsical creative design. 

 suzie__ricky_canale Suzie and Rick Canale, Chestnut Hill, MA January 2015

Suzie will have a front row seat on Oscar night from her home in Westwood, MA.


Tags: Celebrity Florist, Hollywood Florist, Valentines Day

Rose Colors and Their Meanings

Posted by Suzie Canale on Fri, Feb 06, 2015

It’s Valentine’s Day and you need to come up with a bundle of gorgeous roses asap but aren’t sure what to get.  If you’re like most guys, a dozen red will do but I’ll have you know that you may not want to choose the color so quickly without a little research first.  Did you know that a pink tinted flower could send an entirely different message than perhaps roses in the shade of purple?  Or how about white petals instead of yellow?  It’s true that each color option reveals an individual theme so it’s important to select the one that correctly portrays your feelings.  You might think its ridiculous that any woman would ever fall for an impression based solely on the color of a rose but I assure you, it has happened before.  Would you want to imply marriage to a girl that you simply wanted to recognize as a good friend?  How about giving the intention of affection when you really wanted to send your condolences?  I’m telling you, this is a crucial step in choosing the proper Valentine’s Day roses for your sweetheart.  Here is an easy to follow guide that outlines the shade and meaning of each variety of rose available to you this holiday.


                 Color                                                       Meaning

           White Rose                                Innocence; I'm worthy of you.

        Burgundy Rose                                      Unconscious Beauty: Beauty Within

        Lavender Rose                                           Affection; Enchantment

           Green Rose                                         Envy; Infatuation

            Light Pink                                    Grace; Friendship; Joy

              Yellow                                             Joy; Friendship; Let Us Forget

            Magenta                                 Encouragement; Message of Love

          Dark Pink                                               Thankfulness

            Orange                                               Variety; Creativity; Fascination

             Peach                                                Desire; Gratitude; Appreciation

              Red                                      Love; Passion; Respect; I Love You.

            Purple                                               Reward of Virtue; Worthy of Royalty

              Blue                                                          Mystery

          Rainbow                                                  Party Time


Now that you’ve perused the list and probably found the appropriate shade matching your intention for this holiday, it’s time to pick up that phone and order your Valentine’s Day flowers today!  Don’t forget to mention to the sales representative the specifics of your order and request that no substitutions be made just in case there is a diminished supply of your selection.  If this should occur, never underestimate the power of a pretty mixed bouquet and a great bottle of wine!

suzie_patriots Patriots Fan Suzie Canale at her Westwood home.

Suzie loves garden roses.


Tags: Blue Roses, Rose Symbolism, Valentine's Roses, Valentines Day

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