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Exotic Flowers in Boston

Exotic Flowers in Boston's Favorite Orchids

Posted by Rick Canale on Mon, Jan 09, 2012

My Boston home is always filled with orchids. Orchid plants, cut orchids, phaelenopsis, dendrobiums, cymbidiums. My wife Suzie and I cannot get enough orchids. Cut orchids last for weeks while orchid plants last for months. Like any plant purchase in Boston, do not waste your money on an orchid plant from Ikea, Home Depot, Lowe's, Target or Roche Brothers. Leave it to the experts. The staff at Exotic Flowers in Boston knows orchid plants. We're experts. 

ORCHIDS IN BOSTON resized 600Zygopetalum. This unique purple , brown and green orchid is one of the sweetest smelling orchid plants commercially available.ORCHID PLANT IN BOSTON resized 600

The cattleya orchid: what's old is new again. I often hear stories from my parents how cattleya orchids were used almost daily decades ago. Watch the Godfather and you will see them in the funeral tributes at Don Corleone's funeral.

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The Vanda orchid is my favorite. The plump blossoms protruding from a mass of dangling roots make this plant an orchid lovers dream.

LADY SLIPPER ORCHID resized 600The Lady Slipper orchid is prized for high end wedding work. The  Paphiopedilum is one of my wife Suzie's favorites.

ORCHID IN BOSTON resized 600Miltonia orchids are a great choice for the orchid plant lover who is tired of the Phaelenopsis and likes more of a challenge.

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The Phaelenopsis orchid is the most sold orchid plant in the United States. What's not to love?

Orchids and orchids are available nationwide through Exotic Flowers. Contact us today.

Tags: Suzie Hearl Canale, Orchids, Orchid Plants

Exotic Flowers in Boston Now Carries Build a Bear Workshop Fun Packs

Posted by Rick Canale on Fri, Jan 06, 2012

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Exotic Flowers in Boston continues to bring in products that our clients know and trust. The Build a Bear Brand is known throughout Boston. Just in time for Valentine's Day, these cute little gift bears are a great addition to your Valentine's Day flower delivery.
build a bear fun pack resized 600 The Build-A-Bear Friendship Heart Series Fun Pack with Mini-Plush. Each pack contains a variety of fun items. One very exciting element that embraces the brand experience is the special heart included with each. Each heart color has a special trait (strength, love, courage, etc.). You'll also have instructions for adding extra special traits (e.g., rub it on your tummy to make sure it's never hungry, hold it in your hands and jump up and down to give it extra coordination, etc.). Then you place the heart in your furry friend to bring it to life*. It's very fun and very cute!
This product is also highly collectible. With 12 styles available on initial release and a variety of rarities, collectors will be looking for their favorites and the ultra-rares. 

Each Pack Includes:
* 4" Furry Friend
* 1 Friendly Heart (1of 6 friendship colors)
* Shirt and Customizers
* Trading Cards

* Online Code

* Collector's Guide

* Activities & More!

Just in time for Dad's to send along for their kids for Valentine's Day.
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Tags: Teddy Bears, Build a Bear, Valentine's Day

Exotic Flowers in Boston New Year's Resolutions for 2012

Posted by Rick Canale on Wed, Jan 04, 2012

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  • New Exterior Signage for the Exotic Flowers flagship store, design studio and garden center on American Legion Highway in Roslindale / Boston. These black and gold signs will include our telephone #, name, www.exoticflowers.com and highlight our partnership with FTD; reminding our clients that we send flowers worldwide.
  • 'Boots on the Street' - the staff at Exotic Flowers will be actively involved in the Boston community. Our sales staff will be seen throughout the Boston area asking for the sale and servicing our flower and plant buying fans.
  •  new year flowers in boston resized 600
  • Our vision statement remains focused on 'Reaction Guaranteed' - we will also resonate our marketing message of 'Starting your own traditons.' We feel that creating memories is such an important part of everyone's lives. What better way than starting a tradition than incoporating the scents and sights of fresh flowers ?
  • A new eBook on how to plan your wedding. This eBook will take Boston area brides on a step by step process in planning their wedding.
  • A new children's book that focuses on the floral industry. We are hoping this book will return Exotic Flowers in Boston to the Floral Management Marketer of the Year.
funky flowers in boston

    Tags: Floral Management, New Years Resolutions, Marketing

    Exotic Flowers in Boston Nets Top Story from Floral Management

    Posted by Rick Canale on Mon, Jan 02, 2012

    The following notification has been taken from the Society of American Florists (SAF) Member Wake Up email on 12/31/11

     

    Sales Wake Up resized 600

    Best of Floral Management’s Hands OnIf you think Sales Wake-Up is the only place where SAF members can get innovative ideas for increasing sales, then you likely are not reading the monthly Hands On column in SAF’s Floral Management magazine. It’s a treasure trove of best practices, management tips and, yes, sales ideas. As we bid 2011 farewell and get ready to ring in another year of Sales Wake-Ups, we want to pay tribute to you, our loyal readers, by gifting you with our top five sales-boosting stories from Hands On: 

    No-Fail NeW Year’s
    resolutioNs
    > Resolved to start 2012 on the right foot? Take a step forward
    with these practical changes, culled from a review of New Year’s
    resolutions for florists and small retailers.
    Invest a higher percentage of your marketing budget in
    packaging. One year ago, florist Rick Canale resolved to shift
    Yellow Pages ad dollars into monogramed bags and cellophane,
    as well as interior and exterior signage for Boston-based Exotic
    Flowers. The exterior signage, in development now to replace
    two illuminated “relics,” “will pay for itself the first year,” he said.
    “The new signs are grabbers.”
    Canale also updated the staff uniforms: “The polished look
    has made a huge difference in the psyche and approach of staff
    when we all dress in the same color” (maroon), he said. Even
    seasonal personnel will sport matching, logoed jackets for
    Valentine’s Day deliveries.
    ******

    Exotic Flowers in Boston remains an active marketer in the floral industry. We are proud to share our ideas. Honored that our ideas are shared with our colleagues. And Exotic Flowers in Boston is confident that our business ideas not only benefit our growth as a Boston Florist but benfit the entire floral industry.

    Stay tuned for more exciting marketing ideas from Boston's Premier Florist as we start planning a new entry for the Floral Management Marketer of the Year.

    Tags: SAF, Floral Management, Marketing

    North Korean Leader Kim-Jong Il's Funeral Creates Flower Shortage

    Posted by Rick Canale on Fri, Dec 30, 2011

    kim jong il flowers for funeral resized 600
    Dandong, China is a city of 2.5 million people located in the northeast corner of China. Dandong is the main portal of trade to North Korea. Flower sales in Dandong exploded as mourners purchased yellow and white flowers and headed to the North Korean consulate to show their respect to the fallen North Korean leader. A florist named Sun in Dandong claimed he had been selling tens of thousands of yellow and white flowers to Chinese and North Korean mourners.
    yellow and white korean funeral flowers resized 600
    South Korean news reported that thousands of chrysanthemums (the traditional Korean flower of mourning) had to be brought in from Shanghai to meet demand. 
    This outpouring of affection for Kim Jong-Il reinforces the importance of flowers to help the grieving process. Although western media depicts Kim Jong-Il as a despot, it is clear that his life had a profound impact on citizens throughout Asia.
    kim jong il funeral flowers resized 600
    Kim Jong-Il's body was laid out in a resplendid garden of flowers and his hearse was covered in a blanket of chrysanthemums. The importance of flowers at a funeral cannot be overlooked just because Kim Jong-Il was a dictator. What should be noted that millions of people in North Korea are mourning his loss and they are finding solace in fresh flowers.
     So when you read 'In Lieu of Flowers' for a Boston funeral, think twice. Millions of impoverished North Koreans know that flowers help ease the pain.

    Tags: Funeral Florist, Funeral Flowers, In Lieu of Flowers

    How to Make Your Boston Wedding a Winter Wonderland - by Suzie Canale

    Posted by Rick Canale on Wed, Dec 28, 2011

    JANUARY WEDDING FLOWERS resized 600
    Sometimes the snow storms of New England are a burden for all of us. But for Boston brides snow can be a blessing in disguise. Snow covered trees and fields lend their inspiration to New England's premier wedding planners and Boston brides as well. While pine boughs and candles can enchant any winter wedding reception or ceremony, December and January offer a bride so much more. 
    On the endless list of wedding do's lies the favor. Brides and grooms want to avoid the done to death photo or tasteless trinket. Instead of going overboard or overbudget, how about a Christmas ornament engraved with the wedding date along with the bride and groom's initials. Let the season inspire you. These Christmas ornaments could be snowflakes, wreaths or even hearts. The goal is to create a magical momento. 
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    Don't just stop at wedding flowers, decorations or favors. Don't forget transportation. How about arriving at the church in a 'horse drawn open sleigh' ? Is there anything more romantic than a winter sleigh ride ? You could position these carriages outside the church to bring the wedding party to the reception. 
    Don't let New England get you down. Use the winter wonderland to your advantage. Embrace the beauty of the snow and incorporate them into your wedding.
    Suzie Canale
    @SuzieCanale on Twitter

    Tags: Suzie Hearl Canale, Wedding Flowers, Wedding Favors

    Dressing Your Boston Wedding Party for Christmas by Suzie Canale

    Posted by Rick Canale on Sat, Dec 17, 2011

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    Christmas themed weddings on the Cape, in Boston or in Newport are all enhanced with the back drop of Christmas. There are so many ways to put the jingle in your jolly for your winter wedding in Boston. Drapes of pine roping, shimmering candles, Christmas ornament wedding favors along with a decorated Christmas tree can transform your Noel nuptial into a Boston Christmas extravaganza. Winter themed weddings are surprisingly economical and easy to design. If you really want to take the next step into North Pole Blowout bash, then recruit your wedding party to assist. Here's how to get started...

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    Brides cherish choosing their ring bearers and flower girls. Dressing them up, coaching them down the aisle and prompting them to show their tiny white teeth all add to the excitement of your Cape Cod wedding.  Let's face it, these cherubs are one of the highlights of any wedding. Why not dress them to suit the season ? Instead of traditional mini tuxedoes and small angel white dresses, opt for an elf suit. Think about the children in the movie The Santa Clause.  If you do not want to go extreme, how about handing out Santa hats to all the children in attendance ?   Not only will you ignite a wonderful holiday magic for guests but create an exciting and entertaining role for all children and want to be children who are  involved.

    boxwood trees resized 600

     The bridesmaids and groomsmen can also adjust their wardrobes. Bridesmaids can opt for a sleeky red dress and groomsmen can wear a green bow tie. Boutonnieres made of holly and mistletoe hanging from the dance floor chandelier can only enhance the event. These natural Christmas decorations can of course be provided by Exotic Flowers in Boston.  Shoes can even be altered and the bridal party can show off their dancing feet in elf structured shoes. If your bridal party is really animated, have them wear Santa hats. Sure to bring  giggles and smiles as your bridal party strolls down the aisle, you will have your entire ceremony engrossed in the magic of the season.   

    Suzie Canale

    www.beantowntales.net

    Follow me @SuzieCanale on Twitter

    Tags: Suzie Hearl Canale, Wedding Flowers, Christmas, Holidays, Boutonnieres

    Exotic Flowers in Boston - Top Five Books for Christmas Gifts

    Posted by Rick Canale on Wed, Dec 14, 2011

    Childrens Book for ChristmasThe Land of Chocolate Cosmos by Suzie Canale is excellently suited towards Nature studies, and will teach students the material clearly without overcomplicating the subject. Its high standard of excellence, making sure that it stays one of the foremost Nature studies textbooks. 

    art of fielding resized 600The Art of Fielding by Chad Harbach has been rated the best book of 2011 by Amazon.com This novel is the best book I have read in years and I encourage any and all to pick up a copy.

    kitchen confidential resized 600

    Kitchen Confidential by Anthony Bourdain is one of those books that everyone wants to read but has never picked up a copy. This book is well worth reading and is a quick read. Pick up a few copies for friends as it is very affordable.

    Lou Imbriano Winning the Customer by Lou Imbriano is a keeper for all those looking to build their business. Lou is a great story teller and his ideas can be implemented for a business of any size.

    Childrens Books in BostonThe Popcorn Hydrangea of Poppingtom by Suzie Canale the second installment to the Green Series. Written as the sequel to "The Land of Chocolate Cosmos", this children's book portrays a land with magical popcorn popping flowers, busy drive in movie lots and a determined, environmentally conscious little boy, named Nicholas.  This poetic tale will educate both adults and children on the dangers of air pollution as well as empowering children to make key changes in their communities.  Illustrated by Kevin Coffrey, readers won't be disappointed by the fantastical popcorn world created to teach children about the importance of clean air while keeping tummies tantalized by the buttery popcorn imagery.

    Tags: Suzie Hearl Canale, Childrens Book, Christmas, Lou Imbriano

    Christmas Wedding Secrets by Boston Author Suzie Canale

    Posted by Rick Canale on Fri, Dec 09, 2011

    christmas weddings boston resized 600The Christmas season is all about magic, mystery, dreams, memories and inspiration. Evergreen boughs, scented candles and Christmas keepsakes are just a few small tokens that can transform your white wedding into a holiday wonderland. Try adding a few of my simple Christmas wedding ideas to make your Boston Christmas wedding magical.

    Ask your guests if they coud wrap their gifts in holiday gift wrap or if their wedding card could be a Christmas card. In lieu of a flower arrangement on the gift table, set up a decorated Christmas tree and guests can leave their Christmas wrapped wedding gifts under the tree. A great decoration for this tree could be photos of the bride and groom hung as ornaments.  If your wedding is the week after Christmas then you can score a great deal on Christmas trees and decorations.

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    Another great way to include the spirit of giving is to insert a game into your Boston wedding. How about setting each table with a small gift wrapped box. Then underneath one of the place settings, leave a gold star. The guest who has the gold star, wins the Christmas present.   Or you could even put a larger gift on the table in lieu of flowers. Of course, nothing takes the place of fresh flowers at a wedding. Not something that the staff at Exotic Flowers in Boston would recommend for any wedding. HeHe. :)

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    Another idea for fun would be a karaoke like game of singing Christmas Carols. You would be surprised what a punch bowl of spiked egg nog can do to get guests to sing. Not only is this feature fun for all the guests, but can also serve as free entertainment.

    Suzie Hearl Canale

    @SuzieCanale on Twitter

    www.beantowntales.net

     

     

     

     

     

     

     

    Tags: Suzie Hearl Canale, Wedding Flowers, Christmas

    Exotic Flowers in Boston Drops Red Sox for Santa Claus

    Posted by Rick Canale on Mon, Dec 05, 2011

    Santa Claus Boston
    For Immediate Release:  December, 2011
    Boston, Massachusetts:
    Exotic Flowers in Boston, Boston's Premier Florist, has signed on to support the North Pole and Santa Claus and is now an official florist of the North Pole. Commentary from Boston florist Rick Canale is below:
    ' Like Santa, We Deliver ' - Exotic Flowers in Boston has been delivering Christmas presents in the Boston area for more than seventy five years. Our third generation florist has been practicing elf like crafts for decades.
    Exotic Flowers no longer sponsors the Boston Red Sox. We feel feel that Santa Claus is a much better fit.
    The Red Sox eat fried chicken and drink beer just days before the playoffs. Santa Claus drinks cocoa and eats cookies on Christmas eve. Being the Official Florist of the North Pole reflects our family business that we have labored to create. 
    official florist of the north pole
    Not only has Exotic Flowers taken their Red Sox sponsorship dollars to the North Pole, but we have also decided to sponsor less spoiled baseball players like the Parkway Little League Gerbils.
    At Exotic Flowers in Boston, when you call we deliver. As reliable as Santa Claus the personnel at Exotic Flowers makes your Christmas better.
    Unlike Adrian Gonzalez, no complaints about working Sundays in December.
    Unlike Lackey, Beckett, Bucholz and Lester; no taking advantage of your loyalty.
    Unlike Varitek and Wakefield, our experienced leaders will lead.
    Unlike Lucchino, Werner and Henry, if we screw up we apologize.
    Unlike ticket prices, we will not overcharge you, ever.
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    Tags: Red Sox Florist, Marketing, Red Sox, Christmas

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