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Around the World on Valentine’s Day

Posted by Suzie Canale on Mon, Feb 06, 2017

Americans celebrate Valentine’s Day by sending flowers, chocolates and Hallmark cards filled with romantic gestures of intention.  Annually celebrated on February 14th, we see our stores and flower shops filled to the brim with red and pink decorations, cupid shooting arrows and other symbols relating to love between two people.  Since we’re used to this traditional presentation typical to most states in the USA, we sometimes don’t realize that other people across the globe carry out these festivities in a whole other manner.   Not everyone observes Valentine’s Day by dining in dimly lit restaurants, gifting their lovers with sensual bouquets of blossoms or satisfying their sweetheart’s “sweet tooth” with a box of sugary treats.  No, it’s a big world out there, encompassing hundreds of thousands of different customary practices -particularly when it comes to the holiday designated to “amore”.  Curious by this, I decided to research a few outside cultures and see how we match up!  Is perfume, lingerie and long stem roses all that’s needed for the rest of the world or is there a differentiation between the United States and other countries?  You’ll be surprised to read what I found out…   

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Photo credit via Jeff Leatham

Denmark

This is a country that loves to celebrate February 14th and has always had an overall strong appreciation for flowers.  While blooms are definitely apart of their romantic rituals, they opt instead to give their honeys pressed white snowdrops instead of fresh arrangements.  Cards are also exchanged but are referred to as “gaekkebrev” (a joking letter) that holds a funny poem instead of our typical use for sentimental varieties.  


Wales

Wales is a really interesting place to discover during Valentine’s Day as well because they have no use for roses or other generalized gifts during their holiday.  Celebrated on January 25th in retribution for their patron saint of love, the Welsh choose to give their mate a spoon made with beautiful designs that represent a feeling or trait.  Many become very valuable with age and are past down as family heirlooms throughout the generations, sometimes re-gifted as a token of luck during marriage celebrations.  


Philippines

This is a place that really understands romance at it’s highest!  While we focus on “stuff” to give our valentines, they utilize this special day with ceremony-MASS CEREMONY!  Thousands of couples gather together in areas such as community-based organizations, parks and even malls to recite their wedding vows.  Instead of walking down the aisle as a single couple, Philippine lovers prefer to say their “I do’s” in front of a multitude of others, truly sending out a message of love to all.  

Tags: Flowers Worldwide, FTD, Worldwide Flowers, Holidays, Valentines Day

Top 5 Countries in the World that Depend on the Floral Industry

Posted by Suzie Canale on Wed, Jun 29, 2016

There are many different industries that go into supporting a country’s economy.  Based on several factors including but not limited to location, culture, language, technology and transportation accessibility, each country varies with particular types of business that they are dependent on to keep the region’s finances flowing healthily.  For example, China and Norway are leaders in the highest exportation of fish, namely because of their convenient proximity to the ocean.   Without this resource, it is doubtable that they would have been able to become the experts in fisheries that they are today.  There are other reasons that are not situated around the geographic properties as well such as the chocolate phenomenon that is crucial to German commerce.  Funny, its not because they have the climate to host abundant cocoa orchards but instead the answer lies with the fact that Europeans were named the first official  “chocoholics” when the sweet treat was originally introduced.  The demand for chocolate alone was the only factor needed to surge an economic spike for spending, allowing Germany to invent top quality brand names such as the Stollwerck Chocolates Company.  

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photo credit: florint.org

So if every country has at least one mega source of income, I had to ask the question, “Who are the leaders of the floral industry?”  With a little research, I found an interesting list of the top 5 places that depend on flowers to keep their economy circumventing.  Here’s what I found-are you surprised?


Top 5 Exporters of Flowers


  1.   Netherlands

Tulips remain one of Holland’s most popular flowers for export although the world acclaimed Dutch auction is located right in the city of Aalsmeer, which is their real moneymaker.


  1.  Colombia

Roses top the growing charts even though orchids and Birds of Paradise are also sought after for export.

  1.  Ecuador ecuadorean_roses.jpg

photo credit: businessinsider.com

Ecuador is a competitor of Colombia because they also harvest millions and millions of roses that are known for their vibrant color and large heads.


  1.  Ethiopia

Carnations are a great crop for Ethiopia to sell world wide because they are hearty and comfortable with the country’s naturally warm climate.  


  1.  Kenya

Roses and general cut flowers are Kenya’s floral focus, representing around 35% of the Dutch trade in Holland.  Every year, this African country grows in demand for their beautiful product.  

Tags: Holland, Flowers Worldwide, Ecuadorean Roses, Flowers

The FTD Logo

Posted by Suzie Canale on Fri, Apr 08, 2016

If you’ve ever received flowers, it’s a pretty safe bet that you’ve noticed a particular icon printed on the sender’s card telling you that the arrangement came from an  FTD florist.  Since a thousands of all floral bouquets move through this communicative network, the picture of the little man with the winged feet is recognizable by many.  Comparable to other industry giants who typically use a bloom as their logo, FTD chose to relate their business environment to an entirely different type of symbol.  

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Why is the emblem so unique from other competitors?  The answer is very clever…


Florist’s Transworld Delivery (FTD) decided to reach their client base by promoting their impressive service skill set not their product, which they felt was perfectly exemplified by their selected logo.  In fact, the man with the winged feet is known as the god, “Hermes” who was the messenger to Zeus.  His stories are often associated with speed and essential communication, a craft that left him one of the most infamous characters in Greek mythology.  He is also referred to as the Roman god, “Mercury” who traveled extensively, delivering important mail from one sender to another.  His ability to be swift with his chores became a resonant trait of the mythical idol and to this day is connected with the idea of dependability and trustworthiness.  He is also interestingly enough, tied to the occupation of “business”.

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It makes sense, right?


You can see that FTD made a wise, strategic move by adopting “Hermes” as their spokesperson since all of his qualities are those that the company wishes to market as possessing themselves.  Dependable, quick and reliable are all assets we anticipate in our vendor’s services and we are reminded of this every time we receive an FTD product.   So the nex
t time you receive a beautiful arrangement of flowers, check the card to see if the time-tested man with the winged feet was in fact your special deliverer!  

Tags: Floral Indusrty, Flowers Worldwide, FTD, Worldwide Flowers, Mythology

Exotic Flowers in Boston Garners FTD Quality Star Award

Posted by Rick Canale on Wed, Apr 08, 2015

PRESS RELEASE


Exotic-flowers_01


FOR IMMEDIATE RELEASE

CONTACT: Rick Canale

617-247-2000

rick@exoticflowers.com


Roslindale, MA, (April, 2015) – Exotic Flowers was recently presented with the FTD Quality Star Award for its achievements in 2014. This important designation is only bestowed upon FTD Florists that consistently fulfilled and delivered high quality arrangements in a timely manner for the entire year. Recognized by FTD for quality and excellence, Exotic Flowers is dedicated to consistently providing exceptional customer service by delivering quality products for their customer’s most memorable occasions.  

worldwide flowers

Exotic Flowers is receiving the elite FTD Quality Star Award as a result of its continued commitment to quality improvement, customer service and proper care and handling of flowers.  Exotic Flowers is an example for fellow florists in the industry.

"To achieve this award once again is an awesome testament to the attention to detail that our staff provides on every transaction." - Rick Canale

Exotic Flowers remains a family owned and operated business in Boston for more than eighty years. Exotic Flowers imports flowers from around the world to offer its clients the unusual and outstanding.

Since 1910, FTD has stood for innovation, leadership and quality in the floral industry. FTD’s achievement is proudly embodied by the most recognized floral symbol in the world - the iconic black and gold FTD Mercury Man logo. The story of FTD would not be possible without its network of thousands of dedicated artisan florists that have created a great tradition of same-day delivery flowers and gifts over the past 100 years.

Tags: FTD Florist in Boston, Flowers Worldwide, FTD, Worldwide Flowers

Exotic Flowers in Boston Stays on the Faith Hill Band Wagon

Posted by Rick Canale on Fri, Apr 29, 2011

Faith Hill Boston Teleflora

In partnership with Faith Hill via Teleflora; Exotic Flowers is once again on board with the famous singer for Mother's Day. So far, the partnership with Faith Hill has produced some great results. At least a half dozen clients per day, will request the keepsake floral arrangements affiliated with Faith Hill. These stunning floral arrangements are hand designed in Boston and delivered throughtout the entire Boston area.

At Exotic Flowers, we have often served the celebrated, e.g. David Ortiz, Toni Braxton, Maura Tierney, Michael Bivins and many others. Fortunately, these celebrities found us through our reputation and stunning floral arrangements in the Boston area.

The relationship with Faith Hill is one of the many benefits of being a member of the Teleflora network. Of course, our #1 benefit via Teleflora; We send flowers worldwide.

From, Boston to Belgium; Miami to Milan. Entrust your global floral gift giving needs to Exotic Flowers. All our relationships are well established.

 

Tags: Flowers Worldwide, Celebrity Florist, Faith Hill

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